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Adthenticate

From Adobe Labs

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Project Adthenticate Release Notes

Overview

Project Adthenticate is a hosted service for ad validation and optimization that enables publishers and agencies to test and certify their ads against the 2011 Interactive Advertising Bureau (IAB) creative guidelines. Adthenticate streamlines the production and testing of ad creative assets, improving operational efficiencies and increasing predictability and confidence levels to launch campaigns on time.

Usage

Users can access Adthenticate at http://adthenticate.adobe.com. Log in with an existing Adobe ID or create a new one if necessary.

Known Issues

Appropriate System Requirements

Users can access Project Adthenticate via most modern desktop browsers that support the latest Flash Player plugin version 11, for example: Internet Explorer, Mozilla, Chrome and Firefox.

Target Content

The Adthenticate service currently supports validation of Flash ads in desktop environments. We are investigating support for HTML ads, as well as support for validation in different mobile environments. Ad units are limited to a maximum of 150KB initial load. Ad Tags that reference multiple SWFs will only result in tests of the first SWF.

Quality of Service

The Adthenticate service is built and tested to handle high volume, stressed concurrent usage. If the service is busy, tests will be queued and serviced in the order received. If testing increases beyond the capacity of the service, users will receive a message to try again later.

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